Privacy policy

At Luulle, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, place an order, contact us, or otherwise interact with us.

By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following types of personal information:

Information you provide directly

• Name

• Shipping address

• Billing address

• Email address

• Phone number

• Payment details

• Order information

• Messages you send to us through contact forms, email, chat, or other customer service channels

Information collected automatically
When you visit our website, we may automatically collect certain information about your device and usage, including:

• IP address

• Browser type

• Device type

• Operating system

• Referral URLs

• Pages viewed

• Time spent on pages

• Date and time of access

• Cookies and similar tracking technologies

Information from third parties
We may receive information from third-party service providers such as:

• Payment processors

• Shipping and logistics providers

• Fraud prevention and security providers

• Analytics providers

• Advertising and marketing partners

• Shopify and apps integrated into our store

2. How We Use Your Information

We may use your personal information for the following purposes:

• To process and fulfill your orders

• To arrange shipping, delivery, and returns

• To send order confirmations, tracking updates, and service-related emails

• To provide customer support

• To verify transactions and prevent fraud

• To improve our website, products, and services

• To personalize your shopping experience

• To analyze website traffic and performance

• To send marketing emails or promotional messages, where permitted by law

• To comply with legal obligations and enforce our terms and policies

3. How We Share Your Information

We do not sell your personal information for money.

We may share your information with trusted third parties when necessary to operate our business, including:

• E-commerce platform providers, such as Shopify

• Payment processors to process secure payments

• Shipping carriers and fulfillment partners to deliver your orders

• Customer service and communication tools

• Analytics providers to understand website usage

• Advertising and remarketing partners to measure campaigns and show relevant ads

• Fraud prevention and security providers

• Legal, regulatory, or government authorities when required by law

We may also share information in connection with a business transfer such as a merger, acquisition, or sale of assets.

4. Payments

All payments made on our website are processed through secure third-party payment providers. We do not store your full credit card number on our servers.

Your payment information is processed in accordance with the privacy practices and security standards of the payment provider you choose at checkout.

5. Cookies and Similar Technologies

We use cookies, pixels, tags, and similar technologies to operate and improve our website.

These technologies may be used to:

• Keep items in your cart

• Save your preferences

• Understand how visitors use our website

• Measure ad performance

• Personalize content and marketing

Some third parties, such as analytics and advertising partners, may also place cookies or similar technologies on your device.

You can manage cookies through your browser settings. Please note that disabling certain cookies may affect site functionality.

6. Advertising and Analytics

We may use third-party analytics and advertising services, such as Google, Meta, and other marketing platforms, to better understand customer behavior and improve our advertising.

These services may collect information about your interaction with our website and other websites over time, including through cookies or similar tracking technologies.

Depending on your location, you may have the right to opt out of certain targeted advertising or data sharing activities.

7. Email Marketing and Promotional Communications

If you subscribe to our newsletter or otherwise opt in to marketing communications, we may send you promotional emails about products, offers, and updates.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or by contacting us directly.

Even if you opt out of marketing communications, we may still send you transactional or service-related messages, such as order confirmations and shipping updates.

8. Data Retention

We retain personal information for as long as necessary to:

• Fulfill the purposes described in this Privacy Policy

• Complete transactions and provide requested services

• Comply with legal, tax, accounting, or reporting obligations

• Resolve disputes and enforce our agreements

When we no longer need your information, we will delete it, anonymize it, or securely store it as required by applicable law.

9. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, disclosure, alteration, or destruction. Data security programs commonly focus on knowing what data is collected, minimizing retention, protecting stored data, securely disposing of it, and planning for incidents.

However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

10. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information, which may include the right to:

• Know what personal information we collect, use, disclose, or share

• Request access to your personal information

• Request correction of inaccurate personal information

• Request deletion of your personal information

• Opt out of certain data sharing or targeted advertising activities

• Not be discriminated against for exercising your privacy rights

If you would like to exercise any of these rights, please contact us using the contact information below. We may need to verify your identity before processing your request.

11. California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act, including the right to know, delete, correct, opt out of sale or sharing where applicable, limit use of sensitive personal information where applicable, and not receive discriminatory treatment for exercising those rights. California law also requires businesses to describe these rights in their privacy policies and explain how consumers can exercise them.

To submit a California privacy request, please contact us at:

Email: support@luulle.com

We will respond in accordance with applicable law after verifying your request.

12. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy, security, or content of third-party websites. We encourage you to review their privacy policies before providing any personal information.

13. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13.

If you believe that a child has provided us with personal information, please contact us and we will take appropriate steps to delete the information.

14. International Visitors

If you access our website from outside the United States, please note that your information may be transferred to, stored in, and processed in the United States or other jurisdictions where our service providers operate.

By using our website, you acknowledge that your information may be processed outside your country of residence, subject to applicable law.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, legal requirements, or business operations.

Any updates will be posted on this page with a revised “Last updated” date.

16. Contact Us

If you have any questions about this Privacy Policy or would like to make a privacy-related request, please contact us at:

Luulle
Email: support@luulle.com

Business Address: Room 12, 9/F, Block B, On Lok Factory Building, 88-90 Kowloon City Road, To Kwa Wan, Hong Kong